2010 Toyota Prius IV



  • $9,372 INTERNET PRICE

  • Retail Price: $12,495
  • Discounts: $4,115
  • Dealer Admin Fee: +$898
  • Electronic Filing Fee: +$94
  • Internet Price: $9,372
  • Please Note: We provide Savings on our vehicles daily based on current inventory supply.

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Vehicle Information

VIN: JTDKN3DU6A0043333
Stock #: FB18541
Model Code: 1227
  • Body Style 5D Hatchback
  • Exterior Color Black
  • Interior Color Gray
  • Mileage 132,825
  • Fuel Economy
    City/Highway 51/48 MPG
  • Engine 4 Cyl - 1.80 L
  • Transmission CVT
  • Fuel Type Hybrid

Highlighted Features

Feature availability subject to final vehicle configuration. Please reference window sticker for more info.
  • Bluetooth®
  • Heated Seats
  • Keyless Entry
  • Leather Seats
  • Emergency Brake Assist
  • Satellite Radio
  • Alloy Wheels
  • Cruise Control

Dealer Comments

This 2010 Toyota Prius IV represents an excellent choice for buyers seeking fuel efficiency, reliability, and premium comfort in a single vehicle.

- CARFAX 1-Owner
- Heated Leather Seats
- Solar Roof Package with power tilt/slide moonroof
- Solar panel-powered ventilation system
- Remote air conditioning system
- Voice-activated touch-screen DVD navigation system
- JBL AM/FM 4-disc CD/MP3 changer with 8 speakers
- Integrated satellite radio with XM NavTraffic
- Bluetooth® connectivity with steering wheel-mounted controls
- USB port with iPod connectivity
- Backup camera
- Safety Connect with automatic collision notification
- Electronic Stability Control
- Premium alloy wheels
- Auto-dimming rear-view mirror

The Prius IV combines practical hybrid engineering with thoughtful amenities designed to enhance your daily commute. The 1.8L 4-cylinder engine with continuously variable transmission delivers impressive fuel economy at 51 MPG city and 48 MPG highway, helping minimize fuel stops and reduce your environmental footprint. The black exterior reflects a sophisticated aesthetic that complements the vehicle's modern engineering.

Interior comfort and convenience define this model. Heated leather front bucket seats provide warmth during cold weather, while the split-folding rear seat adapts to your cargo needs. The solar-powered ventilation system works to keep the cabin cooler in warm weather, and the remote air conditioning allows you to condition the vehicle before you arrive. Power windows, remote keyless entry, and automatic temperature control create an intuitive driving experience.

Technology integrates seamlessly throughout the cabin. The voice-activated navigation system guides you with confidence, while the premium JBL audio system with satellite radio and auxiliary connectivity keeps you entertained. Steering wheel-mounted audio and climate controls minimize distraction, and the backup camera provides helpful visual reference when reversing.

Safety systems work actively to protect you and your passengers. Anti-lock brakes, electronic stability control, and traction control provide confident handling in varied driving conditions. Dual front and side airbags, knee airbags, and anti-whiplash front head restraints offer comprehensive occupant protection. The Safety Connect system includes automatic collision notification and emergency assistance features for added peace of mind.

This Prius IV has been well-maintained and remains ready to serve as a reliable daily driver for years to come. Its combination of fuel efficiency, premium features, and safety technology makes it a practical investment for conscientious drivers.

Eligible Benefits

All Features

  • Electronic throttle control system w/intelligence (ETCS-i) -inc: Eco, EV & power driving modes
  • Hybrid system -inc: sealed nickel-metal hydride battery, integrated permanent synchronous electric motor, integrated regenerative brake system
  • Push button ignition
  • Front wheel drive
  • Independent MacPherson strut suspension w/stabilizer bar
  • Torsion beam rear suspension
  • Electric pwr assisted rack & pinion steering
  • Ventilated front & solid rear pwr disc brakes
  • 15" 5-spoke aluminum alloy wheels w/wheel covers
  • P195/65R15 all-season tires
  • T135/80D16 compact spare tire
  • Rear deck spoiler
  • Auto-off multi-reflector projector headlamps
  • LED tail lamps
  • Color-keyed folding pwr heated mirrors
  • High solar energy absorbing (HSEA) glass
  • Water-repellent front glass
  • Washer-linked variable intermittent windshield wipers
  • Intermittent rear window wiper
  • Tonneau cover w/clasp for under-floor storage
  • JBL premium audio system -inc: AM/FM stereo w/6-disc CD/MP3/WMA changer, integrated XM satellite radio, (8) speakers
  • Aux audio input
  • Bluetooth® connectivity w/steering wheel-mounted controls
  • Front bucket seats
  • Leather seat material
  • Heated front seats w/driver lumbar support
  • 6-way adjustable drivers seat w/vertical adjustment
  • 60/40 split rear seat
  • Adjustable front/rear headrests w/fold-forward rear headrests
  • Front center console w/sliding armrest -inc: storage compartment w/removable utility tray, wire-management feature, (2) cup holders
  • Rear fold-down armrest w/(2) cup holders
  • Active headrests
  • Tilt/telescopic adjustable steering wheel w/Touch Tracer Display -inc: audio controls, HVAC controls
  • Multi-information display -inc: energy monitor, fuel consumption history, hybrid system indicator, odometer w/twin tripmeters
  • Central instrument display -inc: digital speedometer, instant fuel consumption, fuel gauge, shift-lever indicator
  • Pwr windows w/auto up/down
  • Retained accessory pwr
  • Pwr door locks w/anti-lockout feature
  • Three-door smart key entry system -inc: panic button, keyless entry
  • HomeLink universal garage door opener
  • Cruise control
  • Air conditioning w/electric A/C compressor
  • Plasmacluster ionizer
  • Rear window electric defogger w/timer
  • Dual compartment glove box
  • (2) 12V pwr outlets
  • Auto-dimming rearview mirror
  • Overhead console w/maplights & shift illumination
  • Dual front sunvisors w/illuminated vanity mirrors
  • (4) retractable assist grips
  • Illuminated entry w/step lamp
  • Rear dome light
  • Cargo area lamp
  • Front seatback pockets
  • 4-wheel anti-lock braking system (ABS) w/electronic brake-force distribution (EBD) & brake assist
  • Traction control (TRAC)
  • Enhanced vehicle stability control
  • Side-impact door beams
  • Front/rear energy-absorbing crumple zones
  • Driver/front passenger advanced airbags w/occupant classification sensor
  • Front seat-mounted side airbags
  • Front & rear side curtain airbags
  • Drivers knee airbag
  • 3-point seatbelts w/front pretensioners & force limiters
  • Adjustable front seatbelt shoulder anchors
  • Three-point seatbelts in all seating positions
  • Automatic locking retractors (ALR/ELR) on all passenger seatbelts
  • LATCH (Lower anchors & tethers for children) system for outboard rear seats
  • Child safety rear door locks
  • Direct tire pressure monitoring system
  • Collapsible steering column
  • Vehicle
    • EPA Classification: Mid-size
  • Mileage
    • Fuel Economy Est-Combined (MPG): 50
    • EPA Fuel Economy Est - City (MPG): 51
    • EPA Fuel Economy Est - Hwy (MPG): 48
  • Electrical
    • Cold Cranking Amps @ 0° F (Primary): - TBD -
    • Maximum Alternator Capacity (amps): - TBD -
  • Cooling System
    • Total Cooling System Capacity (qts): - TBD -
  • Weight Information
    • Base Curb Weight (lbs): 3042
  • Suspension
    • Suspension Type - Front: MacPherson Strut
    • Suspension Type - Rear: Torsion Beam
    • Suspension Type - Front (Cont.): w/Stabilizer bar
    • Shock Absorber Diameter - Front (mm): - TBD -
    • Shock Absorber Diameter - Rear (mm): - TBD -
    • Stabilizer Bar Diameter - Front (in): - TBD -
    • Stabilizer Bar Diameter - Rear (in): - TBD -
  • Brakes
    • Brake Type: Pwr Regenerative
    • Brake ABS System: 4-Wheel
    • Disc - Front (Yes or ): Yes
    • Disc - Rear (Yes or ): Yes
    • Front Brake Rotor Diam x Thickness (in): 10.0 x - TBD -
    • Rear Brake Rotor Diam x Thickness (in): 10.2 x - TBD -
  • Tires
    • Front Tire Size: - TBD -
    • Front Tire Size: P195/65R15
    • Rear Tire Size: - TBD -
    • Rear Tire Size: P195/65R15
    • Spare Tire Size: T135/80D16
  • Wheels
    • Front Wheel Size (in): 17 x - TBD -
    • Front Wheel Size (in): 15 x 6.0
    • Rear Wheel Size (in): 17 x - TBD -
    • Rear Wheel Size (in): 15 x 6.0
    • Spare Wheel Size (in): Compact
    • Front Wheel Material: Aluminum
    • Rear Wheel Material: Aluminum
    • Spare Wheel Material: Steel
  • Steering
    • Steering Type: Electric Pwr Assisted Rack & Pinion
    • Steering Ratio (:1), Overall: - TBD -
    • Lock to Lock Turns (Steering): - TBD -
    • Turning Diameter - Curb to Curb (ft): - TBD -
    • Turning Diameter - Wall to Wall (ft): - TBD -
  • Fuel Tank
    • Fuel Tank Capacity, Approx (gal): 11.9
  • Exterior Dimensions
    • Wheelbase (in): 106.3
    • Length, Overall (in): 175.6
    • Width, Max w/o mirrors (in): 68.7
    • Height, Overall (in): 58.7
    • Track Width, Front (in): 60.0
    • Track Width, Rear (in): 59.6
    • Min Ground Clearance (in): 5.5
    • Liftover Height (in): - TBD -
  • Cargo Area Dimensions
    • Cargo Volume with Rear Seat Up (ft³): 21.6
    • Cargo Volume with Rear Seat Down (ft³): - TBD -
  • Interior Dimensions
    • Passenger Capacity: 5
    • Passenger Volume (ft³): 93.7
    • Front Head Room (in): 38.6
    • Front Leg Room (in): 42.5
    • Front Shoulder Room (in): 54.9
    • Front Hip Room (in): 52.7
    • Second Head Room (in): 37.6
    • Second Leg Room (in): 36.0
    • Second Shoulder Room (in): 53.1
    • Second Hip Room (in): 51.2
  • Summary
    • Vehicle Name: Toyota Prius
    • Body Style: 5 Door Liftback
  • Emissions
    • EPA Greenhouse Gas Score: 10
    • Tons/yr of CO2 Emissions @ 15K mi/year: 3.8
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Advertised Price reflects the Dealer Smart Price and includes applicable dealer-installed accessories, Dealer Administrative Fee ($898), and Electronic Filing Fee ($94). Where applicable, dealer-installed accessories are included in the Advertised Price. Most new Toyota vehicles include dealer-installed window tint ($499). Certain vehicles may include additional dealer-installed accessories, including but not limited to leather seating, heated seats, lift kits, wheels, running boards, or other accessories, which will be reflected in the Advertised Price. Advertised Price does not include tax, title, license, registration, or other government fees. Special APR offers and dealer and/or customer incentives may not be combined. Not all customers will qualify for all offers. See dealer for complete details. Vehicle information, pricing, payments, incentives, specifications, equipment, and availability are believed to be accurate but are subject to change without notice. Although every effort is made to ensure accuracy, errors, omissions, or inaccuracies may occur. We reserve the right to correct them at any time. Advertised payment estimates are for illustrative purposes only and are based on well-qualified buyers. Actual down payment, APR, monthly payment, lease payment, incentives, and financing or leasing terms will vary based on credit approval, lender programs, and individual circumstances. Lease offers are subject to approved credit. Lessees are responsible for excess mileage, excessive wear and use, maintenance, and any applicable end-of-lease charges. Residency restrictions may apply. Option to purchase at lease end, if available, will be disclosed at lease signing.